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I help women in their 40’s discover their confidence through customized high-end capsule wardrobes for your body type without breaking the bank.

I share what works instead of what’s popular through my #anti-influencer framework. 


I'm a firm believer that our confidence is influenced by how we think, how we feel, and how we look.  It's a superpower that ripples out into all aspects of our lives.  And that's what I'm after when we work together no matter the capacity.


Like it or not, our clothes send messages to the world! The wardrobe capsule takes out all the guesswork. Outfits that make you feel your best, without tons of work or spending extra money.  It's like having a personal stylist living in your closet!

Body Shape

Beyond knowing and understanding the clothes in your closet, this is the KEY to finding personal style that makes your FEEL your best.  I've created the tools you need to help you learn your shape and what pieces have been designed specifically for your shape!


If your'e looking for me to do an Amazon haul, I'm not your gal.  I'm not interested in promoting every retailer that's running a sale or that's popular in the moment. I'm here to TEACH you how to curate style that works in your life.  AKA Functional Fashion.

Because a little boost of confidence goes along way.

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I'm Jenny.

I'm a teacher turned mom of twin boys who found herself home and looking for ways to find herself in a new phase of life.  I'm here to help you blaze a path back to your most confident self and I believe that leveraging our wardrobes is a great way to do just that.  I don't know about you, but when I feel pulled together in clothes that flatter my figure, I feel like I can conquer the world.  My speciality lies in different arena than that of many other bloggers you see out there.  I want to TEACH you the skills you need to make your clothes work for you in ways that save you time and money.  Sounds dreamy right? Let's GO!

Confidence Collection

Ways we can work together!

Jenny Zook Style Confidence

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It ALL starts with your closet!!!   I will take your closet from a place of chaos and overwhelm, to a streamlined system full of clothes that make it easy to get dressed and feel your best.


This is your guide to rocking out your wardrobe this season.  You'll find a PDF guide dropped straight to your inbox that includes a robust collection of pieces with 70+ different outfit ideas along with a link database that will help you find pieces you want to add to your wardrobe based on your budget and body type as well as a checklist and how to video to help you edit your current closet.  Capsules are $127 per season.

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Style School

A crazy affordable monthly membership with seasonal capsule wardrobes and your own personal stylist on-call. 

So you always know which clothes look good on you, what to buy (and not buy), and how to build outfits using the clothes you already have.


Working with Jenny was such a joy.  Her warmth and approach was like having a best friend in your closet giving you the perfect advice that you needed to hear.  Her ideas and methods have helped me to simplify my closet, feel excited again about the things I own and know exactly what I want and don't want to add to my wardrobe next time I am shopping.  My closet is simplified and that makes it easier to get ready, feel good and allows me to put my energy into other more important places.  I have so many outfit ideas that match what is in my closet and can't wait to do it again when the seasons change.  Thank you Jenny!


Jenny's sense of style (and confidence) is like none other. I love that she has practical wardrobe tips that you can apply to your current closet or be inspired to find some pieces that will last you several seasons. She makes getting dressed every day easy and something that has bought inspiration to my daily life. I always look forward to her recommendations because they are fun, make me feel good in my own body, and are pieces that I know are worth the investment. Her capsule wardrobe has saved me HOURS and has taught me the benefits of showing up with a sense of style every day. Plus I have pieces that actually work together saving me money in the long term. Jenny is the everyday personal shopper you never knew you needed. I have used her for branding photoshoots, special events, everyday meetings and more!



Before I met Jenny, I would always stress out on what to wear and still never felt like I had the right thing on - for any occasion.  After embracing the closet edit and Jenny's seasonal capsules, I feel more confident and save a TON of time every day.  I have some staple go-out outfits for most occasions and now know how to mix it up.  I love how approachable she is and that she continues to offer value week after week - from ironing to strapless bras, to tips for packing lite, to the front tuck!  She has found a unique way to bottle up her knowledge into bite sized concepts that really resonate with women today!



I hired Jenny to help me build an outfit for a video promo shoot I had coming up and for which I was extremely nervous. Working with Jenny we built 3 outfits that I have now been wearing regularly as they flatter my body, fit my personality and boost my mood! Confidence Curator is the perfect title for Jenny! I look forward to working with her again and would recommend her to anyone looking for their own closet/wardrobe guru!


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